您的位置: 主页>机器人编程>ROBOLAB编程>【爆炸新闻】乐高集团宣布收购Bricklink!
加盟酷吧机器人 培养孩子核心能力

【爆炸新闻】乐高集团宣布收购Bricklink!

乐高集团今天宣布,集团已收购Brickink有限公司(www.brickink.com),这是NXMH全球最大的乐高成人粉丝(AFOL)在线社区,以加强其与重要成人粉丝群的联系。

brickink平台包含100多万会员、一个由来自70个国家的10000多家商店组成的在线市场、一个可以乐高设计师数字搭建的软件,以及一个充满活力的在线社区,粉丝们可以在这里分享想法和拼搭技巧。

Bricklink平台是Dan Jezek在2000年创立的,目的是为了联系世界各地志同道合的乐高爱好者。该公司于2013年被韩国企业家Jung Ju“Jay”Kim旗下的NXMH收购。Bricklink总部位于加利福尼亚州欧文市。

【爆炸新闻】乐高集团宣布收购Bricklink!乐高集团首席执行官倪志伟(NielsBChristiansen)先生表示:“我们的成人玩家对我们来说极其重要。他们充满激情,有责任心,有无限的创造力。多年来,我们一直与社会各界密切合作,并期待深化合作。我们计划继续支持BrickLink活跃的市场,并发展数字搭建平台Stud.io,让我们有才华的粉丝将他们的创造力提升到一个新的水平。”NXMH的老板JungJu“Jay”Kim说:“在过去六年里,领导brickink的转型是一种荣幸。我感谢社会各界如此热情、支持和建设性。每个人无尽的创造力和对拼搭的热爱让我不断感到惊讶。我相信乐高集团会很好地运营这个平台,我迫不及待地想看看接下来会发生什么。”乐高集团首席营销官JuliaGoldin表示:“brickink为乐高集团提供了一个独特的机会,通过新渠道和激动人心的体验与成人玩家建立联系。我们最近与brickink合作制作了一系众筹套装来庆祝乐高积木诞生60周年。我们学到了很多,并热衷于探索更多的合作方式来创造价值。我们期待与我们的成人粉丝进一步合作,同时保留和培育数字平台的独立精神。”此次收购还包括Sohobricks。收购的财务条款没有披露。收购Bricklink预计将于2019年底前完成。…结束更多信息,请联系:media@LEGO.com【爆炸新闻】乐高集团宣布收购Bricklink!官方新闻稿原文:BILLUND, Denmark, November 26, 2019:  The LEGO® Grouptoday announced it has acquired BrickLink Ltd (www.bricklink.com),the world’s largest online community of adult LEGO fans from NXMHto strengthen its connection with its important adult fan base.TheBrickLink platform has more than one million members and comprisesan online marketplace of more than 10,000 stores from 70 countries;a digital building software where builders can design and showcasetheir creations; and a vibrant online community where fans shareideas and builds.The platform was founded in 2000 by Dan Jezek as away to connect like-minded adult LEGO fans from around theworld.  It was acquired in 2013 by NXMH, which is owned byKorean entrepreneur Jung-Ju “Jay” Kim. BrickLink is headquarteredin Irvine, California. The LEGO Group CEO, Niels BChristiansen said: “Our adult fans are extremely important tous.  They are passionate, committed and endlesslycreative.  We have worked closely with the community for manyyears and look forward to deepening our collaboration.  Weplan to continue to support BrickLink’s active marketplace andevolve the digital studio which allows our talented fans to taketheir creativity to the next level.”Jung-Ju “Jay” Kim, owner ofNXMH, said: “It has been a privilege to lead the transformation ofBrickLink during the past six years.   I am grateful tothe community for being so welcoming, supportive andconstructive.  I am constantly amazed by everyone’s endlesscreativity and their love for building.  I am confident theplatform will be in good hands with the LEGO Group. As a fanmyself, I can’t wait to see what’s next.”The LEGO Group’s Chief Marketing Officer, Julia Goldin, said: “BrickLink provides the LEGO Group with a unique opportunity toconnect with adult fans through new channels and excitingexperiences.  We’ve recently collaborated with BrickLink on arange of crowd-sourced sets to celebrate the 60th anniversary ofthe brick.  We learned a lot and are keen to explore more waysof working together to create value.  We look forward tocollaborating further with our adult fans, while retaining andnurturing the independent spirit of the digital platform.”Theacquisition also includes Sohobricks which makes small batches ofbuilding elements.Financial terms of the acquisition were notdisclosed. Closing is expected to occur before the end of2019. …endsFor more information, please contact:media@LEGO.com 

后记,小编朋友公司研发了一个游戏化的少儿编程在线课程(5-12岁),游戏化教学结合scratch(一款在线少儿编程工具,类似乐高的积木拼搭),我家娃娃学了几次课,非常喜欢(超预期),16次课才200多块钱,对锻炼孩子的思维能力和动手动力很有帮助。

欧美思机器人教育加盟 赚钱好项目
上一篇:岳小STEAM课程在天津市精品教研成果展示活动中精
下一篇:【LEGO每周之星】陈思炜
您可能喜欢
回到顶部